Brandcameo Awards

E al doilea an cand BrandChannel da premii si pentru product placement (un fel de cameo, aparitie deghizata, in filme). Miscarea e normala, data fiind importanta pe care a castigat-o plasarea de produse in publicitatea din ultimii ani.

  • Award for Overall Product Placement: Ford
  • Lifetime Achievement Award for Product Placement: Gatorade
  • The “E.T.” Reese´s Award for Achievement in Press Coverage: “The Island”
  • 2005 Award for Achievement by an Oscar-Nominated Film: “March of the Penguins”
  • The “Coca-Cola Kid” Award for Achievement in title: “Because of Winn-Dixie”
  • The “Forrest Gump” Award for Achievement in Reverse Product Placement: “Brice de Nice”
  • Award for Best Performance by a Product in a Supporting Role: Audi in “Transporter 2”
  • “But What I Really Want to Do Is Direct” Award: eBay
  • The Charlie Kaufman Meta Award for Self-Reflexive Product Placement: “The Island” and Calvin Klein
  • Brandcameo Lark Recognition for Achievement in Product Placement Scandal

Detalii: http://www.brandchannel.com/start1.asp?fa_id=303

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