The first official traffic measurements on Romanian sites

October 16, 2007 on 12:57 am | by Iulian Comanescu | In New media |

The first results of the Romanian Internet Audience Study (SATI) were published today on the Romanian ABC site, BRAT.ro. SATI was initated at the beginning of the year, as an official alternative to the data provided by Trafic.ro, and are provided by Spring Gmbh, a german company with credentials in this kind of measurements.

The September data (see link) only include the owners that were willing to pay taxes between 400 and 10000 euros for participating in the study - according to their estimated traffic. Most of the sites in the top are content (news) sites owned by big classic media groups, that are likely to offer advertising based upon official figures, according to the rules in TV or print ad sales. The highest volume independents are Clubafaceri.ro (Medianet), Neogen.ro (Neogen), Roportal.ro (Roportal SRL) and Acasa.ro (Vodanet Media), according to the unique visitors (clients) count. The highest position of a news site is taken by HotNews.ro (HotNews.ro SRL), another independent site, followed closely by several sports and tabloid sites belonging to big classic media groups.

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